Design for Tipsy Kiwi
Tipsy Kiwi is an alcoholic kombucha brand. They strive to design a fun party drink that also contains the health benefits of kombucha while being locally owned, sourced and operated. I was asked to create a logo and label art for both canned and bottled forms. I used Adobe Photoshop, Adobe Illustrator and Autodesk Maya.
With a name like Tipsy Kiwi, I wanted to go with something that was endearing, fun, tongue-in-cheek. The drink was targeted at young adults and people who wanted to enjoy themselves and relax. So I went with a cartoony vibe that was friendly and accessible. The logo was designed to give a casual, outdoors vibe, where one might indeed spot a tipsy kiwi…
3-D Mock-up
